A/B Test Analysis

From raw experiment data to actionable recommendation in 8 minutes

8 minutesManual: 45-90 minutes

Takes A/B test results and produces a structured analysis: statistical significance check, segment breakdowns, impact projection, and a clear recommendation with confidence level. Catches common mistakes like stopping tests too early.

Workflow Steps

1

Data Intake

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Parse test results from CSV/Excel with validation checks

2

Statistical Analysis

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Significance testing, confidence intervals, and sample size validation

3

Segment Breakdown

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Analyze performance by segment, device, and traffic source

4

Recommendation

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Written recommendation with confidence level and next steps

Example

Landing page test with 12,000 visitors. The workflow imports results, confirms 95% significance on the primary metric, discovers that variant B wins overall but loses on mobile, and recommends shipping B with a mobile-specific follow-up test.

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Built and maintained by Victor Sowers at STEEPWORKS