ICP Development

Tribal knowledge to validated scoring model in 5 sessions

5 sessions (6-week engagement)Manual: 8-12 weeks

Multi-session ICP development workflow using a 9-agent pipeline. Moves from stakeholder interviews through signal extraction, CRM validation, scoring model creation, and prospect discovery. The model improves as you close deals.

Workflow Steps

1

Stakeholder Interviews

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Structured extraction of tribal knowledge

2

Signal Extraction

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Identify firmographic and behavioral signals

3

CRM Validation

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Cross-reference against closed-won deal data

4

Scoring Model

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Weighted criteria across 4 dimensions

5

Persona Generation

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Buyer personas with pain points and triggers

6

Discovery Run

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Automated prospect discovery using validated criteria

Example

Series B cybersecurity company. Session 1: interview 4 stakeholders. Session 2: extract 7 signals from 200 closed-won deals. Session 3: validate and weight. Session 4: build scoring model. Session 5: run discovery on 500 prospects, rank by fit score.

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Deep Dives

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Built and maintained by Victor Sowers at STEEPWORKS