For Sales Leaders
Walk Into Every Call Knowing What Matters
Your reps spend 45 minutes piecing together prep from LinkedIn, CRM, and a battlecard someone updated in Q1. Your newest hire reads the About page and wings it. And none of this compounds — every call starts from zero. 4 minutes per call. The second meeting with the same account is richer than the first.
The daily tax on your sales org
45 minutes of tab-switching before every call
LinkedIn, CRM, news, Slack — four tabs minimum, every call. You piece together a picture that’s stale by the time you dial. Every rep does this independently. None of it compounds.
New hires take 3 weeks to prep like your best rep
Your top AE walks into calls with the competitive landscape, tech stack, and three pain hypotheses ready. Your newest hire reads the About page and wings it. No system closes that gap — just shadowing and hope.
Battlecards that were accurate 6 months ago
Competitive intel lives in a Google Doc someone updated in Q1. Reps either cite stale positioning or skip the battlecard entirely. Competitor ships a new feature? Weeks before your team knows, let alone has a talk track.
5 reps, 5 different messages
You built the talk tracks. The positioning deck exists. Your reps paste it into ChatGPT, get something generic back, and ad-lib the rest. Messaging consistency is a spreadsheet nobody maintains. Same retraining, every week.
The math changes
Before
Pre-call research
45 min per call — Tab-switching, no compounding
Battlecard updates
3+ weeks — Always stale, rarely used
New hire ramp
3+ weeks — Shadow-and-hope, no system
Account playbooks
Never happens — Tribal knowledge only
After
Pre-call research
4 minutes — /meeting-prep dossier
Battlecard updates
30 min per competitor — /competitive-positioning
New hire ramp
Week 1 — Same system, same depth
Account playbooks
Generated per account — /research-prospect + /hypothesis-builder
Sample meeting prep dossier — anonymized output from a real prospect call
Skills your sales org actually uses
Meeting Prep
4-minute dossier — company context, pain hypotheses, talk tracks. Ready before you pour coffee.
Pulls from CRM, web research, prior call notes. The second call with the same account is richer than the first (if you’ve set it up right).
Learn moreHypothesis Builder
Pain hypotheses ranked by evidence strength before you pick up the phone.
Cross-references hiring patterns, tech stack, and recent news to surface which pain points actually resonate. Fewer wrong pitches.
Learn moreResearch Prospect
Deep company research in minutes — tech stack, hiring signals, competitive landscape, org chart.
Goes beyond what ZoomInfo gives you. Synthesizes public signals into a narrative you can actually use on a call, not a data dump you have to interpret.
Learn moreCompetitive Positioning
Battlecards and objection handling that refresh when competitors move.
G2 reviews, pricing page changes, product launches, job postings — pulled and synthesized. 53 playbooks generated for one team in their first month. Each battlecard: 30 minutes, not 3 weeks.
Learn moreRevOps
Pipeline health, deal scoring, forecast analysis. No spreadsheet gymnastics.
Connects to CRM data and call recordings. Surfaces deals that need attention, scores pipeline quality, generates the forecast reports your leadership keeps asking for.
Learn moreEach call makes the next one faster. The system compounds — your second meeting with the same account builds on everything from the first.
What happened when sales teams started using this
5,900 calls
Zero CLI experience. Operational call analysis in Week 1. No engineering support.
Nick Maffei, SDR Manager
1 week
Built a working SDR research agent in Week 1. Automated pre-call prep that was eating 30+ hours per week across the team.
RJ Canning
90%+ time reduction
Account research: 45 minutes → 3-5 minutes. Same depth.
B2B SaaS sales teams (anonymized)
53 playbooks + 8 battlecards
First month of deployment. Battlecards that previously took weeks — 30 minutes each.
PE-backed industrial company (anonymized)
“I analyzed 5,900 calls in my first week. Zero CLI experience. No engineering support. Just the system and me.”
Questions sales leaders actually ask
Stop prepping. Start shipping.
Your next call is in 4 minutes. The research is already done.